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Archive for April, 2009

How to Grow Your Marketing Database – Build, Buy, or Rent?

Written by Troy O'Bryan | Monday, April 27th, 2009

At some point in our lives we all have a financial decision to make regarding where to live. Most of us gravitate towards the American dream of home ownership; however, is buying the best option?  The decision is personal.

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Ruby Slippers: The Wizard of Offers…Click, Click

Written by Troy O'Bryan | Friday, April 17th, 2009

White papers, case studies, podcasts…oh my! So many to choose from, so little time.

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What is the Value of Stale Bread?

Written by Troy O'Bryan | Friday, April 10th, 2009

Stale bread is the best thing on earth…if you’re a duck that is. If you’re like the rest of us homo-sapiens, stale bread is worthless and instead a waste of money. Have your marketing offers become stale? If so, go feed them to the ducks! Because they are of no value to your company.

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